“The New Mad Men” explores how changing demographics in the United States have changed the face of advertising. In particular, the focus is on the purchasing power of the 54 million Latinx people currently living in the United States. The episode visits the headquarters of LatinWorks, an advertising agency in Austin, Texas, with a specialty in multicultural advertising.
This lesson series introduces students to four key figures in LGBTQ history who made incredible contributions to the civil rights movement: James Baldwin, Lorraine Hansberry, Pauli Murray and Bayard Rustin.
In this lesson, students will read an excerpt of an interview given by Mary McLeod Bethune and will learn that she founded the Daytona National and Industrial School for Negro Girls (now Bethune-Cookman College) in 1904. Through close reading, they will explore and discuss connections between events from Bethune’s life experiences and their own lives, and connections between past and current events.
In this lesson of the series, “Beyond Rosa Parks: Powerful Voices for Civil Rights and Social Justice,” students will read and analyze text from “The Progress of Colored Women,” a speech made by Mary Church Terrell in 1898. Terrell was the first president of the National Association of Colored Women (NACW), an organization that was formed in 1896 from the merger of several smaller women’s clubs, and was active during the period of Jim Crow segregation in the South.
Most history textbooks include a section about Rosa Parks in the chapter on the modern civil rights movement. However, Parks is only one among many African-American women who have worked for equal rights and social justice. This series introduces four of those activists who may be unfamiliar to students.
This lesson focuses on questions of identity as students read and analyze Angelou’s inspirational poem “Still I Rise” and apply its message to their own lives. Students learn how Maya Angelou overcame hardship and discrimination to find her own voice and to influence others to believe in themselves and use their voices for positive change.