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LESSON

The New Mad Men

“The New Mad Men” explores how changing demographics in the United States have changed the face of advertising. In particular, the focus is on the purchasing power of the 54 million Latinx people currently living in the United States. The episode visits the headquarters of LatinWorks, an advertising agency in Austin, Texas, with a specialty in multicultural advertising.
Grade Level
LESSON

Pass or Fail in Cambodia Town

In “Pass or Fail in Cambodia Town,” host Maria Hinojosa visits Long Beach, California, where she finds a Southeast Asian community struggling with what one interviewee describes as a “trauma-informed history.” Far from the stereotype of Asians as a “model minority,” less than 65 percent of Cambodian adults in the United States have graduated from high school. Cambodia Town, a neighborhood in Long Beach, is a community plagued by poverty and gang violence.
Grade Level
Social Justice Domain
LESSON

America by the Numbers

America by the Numbers with Maria Hinojosa, a PBS documentary series produced by the Harlem-based Futuro Media Group, reveals how dramatic changes in the composition and demographics of the United States are playing out across the country.
Grade Level
Subject
Reading & Language Arts
Social Studies
Economics
Geography
ELL / ESL
Math & Technology
Social Justice Domain
LESSON

How Does Immigration Shape the Nation’s Identity?

In this lesson, students consider what it means to be an American, using an opinion piece about the “American Identity Crisis” and several related videos as central texts. They answer a series of text-dependent questions, debate their opinions, write a brief constructed response, and make their own video that reflects their interpretation of “the face of America.”
Grade Level
Subject
Reading & Language Arts
Social Studies
Arts
Social Justice Domain
LESSON

Looking Closely at Ourselves

In this lesson, students explore race and self-identity by creating self-portraits. The lesson aims to help students develop detailed observational skills and use these skills in relation to themselves and others. It also begins constructing a vocabulary that is crucial in helping build community and discuss some of the more challenging aspects of race and racial identity formation.
Grade Level
Subject
Reading & Language Arts
Arts
Social Justice Domain